About us

We help you get things right

The decisions you make change how someone experiences their degree, their local council, or their home and neighbourhood. That’s a weight of responsibility, and it’s why we think about technology differently to most.

Explore our sectors Meet the team

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Why we exist

We didn’t set out to be another Microsoft partner. We set out to help organisations that carry public responsibility make better decisions, faster. To make sure technology serves the outcome, not the other way round.

That’s still true today. We’re a Microsoft Solutions Partner, but the accreditation was never the point. It’s the platform we use to do the thing that actually matters: helping our clients serve the people who rely on them.

How we think

Clarity before capability

Most partners start by asking what technology you need. We start by understanding what success looks like for the people you serve, then work backwards from there.

Outcomes before solutions

A new system is only worth building if it changes something real – a retention rate, a service backlog, a resident’s experience. We keep that outcome in view from the first conversation to the last.

How we show up

We call ourselves trusted challengers and invested partners. Not because it sounds good, but because it describes something specific:

Trusted challenger

Dependable enough to earn your confidence, brave enough to push back when “we’ve always done it this way” isn’t serving anyone anymore.

Invested partner

Committed to the outcome for the long haul, not just the go-live date. The team that uncovers your challenges is the same team that builds and supports the solution.

Our client pledge

Our Client Pledge guides how we work and how we hold ourselves accountable.

We commit to:

Innovate with purpose
Challenge and be challenged
Act as one team
Put client interests first
Stay accountable and human

Crimson holds the Customer Service Excellence Standard: a nationally recognised quality mark backed by the UK Cabinet Office. This gives clients independent assurance that we are committed to service quality, innovation and continuous improvement. We measure how well we meet our pledge through regular client check-ins and structured feedback.

Doing right by the people and places around us

Being a public-impact technology partner means our responsibilities go beyond the services we deliver.

Diversity, equity and inclusion

We take diversity and inclusion seriously – not as a policy, but as how we think.

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Corporate social responsibility

We take our impact on the communities we work in seriously too, from supporting local schools to reducing our environmental footprint.

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A 20+ year partnership

We don’t believe in going it alone. Our Microsoft Solutions Partner status is part of a wider ecosystem built to deliver better outcomes, faster.

Explore our partnerships

Tom Cadman

Digital Transformation Director

Digital transformation leader helping universities modernise processes and student experience through Microsoft and AI solutions; enjoys golf and walking dogs.